Support the Classic City Marathon.
The second annual lululemon Classic City Marathon will be held on January 25th, 2025, in beautiful Athens, GA. Our races are crafted by the Athens Road Runners community, a 501c3 non-profit of 400+ runners. The Athens Road Runners mission is to inspire and engage individuals to achieve health, fitness, and training goals through the sport of running. Our tagline, “crafted by runners”, reflects the incredible wealth of experience and care with which we are using to build our race weekend. The Athens Road Runners has assembled the Classic City Marathon Association, a group of 30+ year-round volunteers who are actively working toward putting together an excellent race that builds community and benefits all who participate (e.g. runners, supporters, city workers, musicians, volunteers, police, and sponsors). Our Association is committed to supporting every participant- all the way to the finish line!
Our race weekend will begin with a Saturday expo celebration at Creature Comforts Brewery in downtown Athens. On Sunday, The Classic City Marathon, The Athena Half Marathon, and the 4 person Classic City Relay will start and finish in downtown Athens and take runners through historic landmarks and neighborhoods, parts of the University of Georgia campus (one of the oldest public universities in the U.S.), beautiful greenways, over the newly constructed Firefly Bridge, and finally down our sorority and fraternity row where energetic college students and spectators will be celebrating runners as they enter the final miles of the course. Our finish line celebration will take place in the downtown Classic Center. Athens, GA is a college town with a vibrant music and art scene. We are also the home of the Georgia Bulldogs and have an exceptional community that loves supporting sporting events.
The weather in Athens is fantastic for running in January, and it is not too bad for spectating either, and since this time of year there is a lull in running events in the U.S., we think we have the potential to capture the hearts and “soles” of many. Due to our highly successful college football team, Athens has the infrastructure to handle large volumes of people. We are estimating ~3000 runners with growth anticipated each year. Since 2013, we have been building a running community in Athens and surrounding areas. We are confident that runners in the area and from across the United States will want to run the Classic City.
Emily Noble, Director, Classic City Marathon Association
Carole Black, Director, Classic City Marathon Race Operations
Sponsorship Levels
Friend
$250
Option to include a marketing item in online race bags
Name placement on the Classic City Marathon site
Patron
$500
Option to include a marketing item in online race bags
Logo placement on the Classic City Marathon site
Sponsor-level recognition signage at Health and Fitness Expo & on race day
Fellow
$1000
Option to include a marketing item in online race bags
Logo placement on the Classic City Marathon site
Sponsor-level recognition signage at Health and Fitness Expo & on race day
Option for a small table at the Health and Fitness Expo
Bronze
$1,500
Option to include a marketing item in online race bags
Logo placement on the Classic City Marathon site
Sponsor-level recognition signage at Health and Fitness Expo & on race day
Option for a small table at the Health and Fitness Expo
Logo placement on event t-shirts
Silver
$2,500
Option to include a marketing item in online race bags
Prominent logo placement on the Classic City Marathon site
Sponsor-level recognition signage at Health and Fitness Expo & on race day
Option to have a booth at the Health and Fitness Expo
Logo placement on event t-shirts
Social media recognition in months leading up to the race
A mile dedicated to the sponsor (with signage)
Gold
$5,000
Option to include a marketing item in online race bags
Large logo placement on the Classic City Marathon site
Sponsor-level recognition signage at Health and Fitness Expo & on race day
Option to have a booth at the Health and Fitness Expo
Large logo placement on event t-shirts
Social media recognition in months leading up to the race
Four complimentary race entries in the half or full marathon or one relay team entry
A relay exchange zone dedicated to the sponsor with signage (option to set up a tent)
limit 4 Gold level sponsors
Platinum
$10,000
Option to include a marketing item in online race bags
Social media recognition in months leading up to the race
Prominent logo placement on the Classic City Marathon site
Prominent sponsor-level recognition signage at Health and Fitness Expo and & on race day
Option to have a large booth at Health and Fitness Expo
Prominent logo placement on event t-shirts
Prominent logo placement on all pre-event and post-event communication
Recognition by announcer throughout the event
Six complimentary race entries in the half or full marathon or one relay entry and two race entries
Option to have signage at race morning gear drop and packet pickup area
Logo placement on pacer signs
Title
Sponsor
$25,000
Primary Sponsor of the Classic City Marathon
Prominent placement on the Classic City Marathon site
Prominent Sponsor-level recognition signage at Health and Fitness Expo & on race day
Recognition by announcer throughout the event
Social media recognition in months leading up to the race
Prominent logo placement on billboards, print, online radio, online display, posters, event t-shirts, and event signage
Banners at the start and finish lines
Eight complimentary race entries in the half or full marathon or two relay entries
Option to include a marketing item in online race bags
Large Booth at Health and Fitness Expo
Option to have a booth at group training runs and a dedicated sponsor shakeout run
Logo placement on pacer signs
Become a Sponsor
To sponsor the Classic City Marathon, please download the Sponsorship Commitment Form. To complete a sponsorship, there are two steps.
Step 1: Fill out the Sponsorship form using the button below.
Step 2: Mail the sponsorship check with the following information:
Attention: Athens Road Runners
Classic City Marathon
P.O. Box 175, Athens, GA, 30603
Checks should be made out to Athens Road Runners